To Zoom is to change the level of detail.

Move changes where we are.

Zoom changes how closely we are looking.

This can be geographical:

Earth → Europe → United Kingdom → England → Coventry → Coventry Cathedral

or chronological:

millennium → century → decade → year → month → day → hour → minute → second

It can also be conceptual.

We might begin with:

music

then zoom in to:

rock music

then:

British rock

then:

The Beatles

then:

Paul McCartney

then:

one particular performance

Each level remains connected to the one above it, but the resolution changes.

Zooming in

Zooming in exposes detail.

Consider:

1965

That is useful if the year is all that matters.

But if we zoom in:

August 1965

and then:

15 August 1965

we reach the precise date of the Beatles’ Shea Stadium concert.

The more precise date creates more possible connections.

We can compare it with another event on the same day, examine where it sits within a tour schedule, or measure the interval between that concert and another one.

Zoom therefore increases resolution.

Zooming out

Zooming out does the opposite.

A precise fact can be placed within a wider context.

From:

Shea Stadium, 15 August 1965

we might zoom out to:

New York in the 1960s

then:

American popular culture

then:

post-war mass entertainment

The detail has not disappeared.

We have simply changed the scale at which we are considering it.

Zooming out is particularly useful when a connection seems trivial at close range.

Two events may look unrelated until placed within a wider period, movement, geography or system.

Relative scale

There is no single correct level of zoom.

“New York” may be extremely precise in a discussion of countries but very broad in a discussion of individual streets.

“1965” may be precise in a discussion spanning centuries but vague in a discussion of a concert tour.

Scale is therefore relative to the question being asked.

One of the skills of Linkology is choosing the most useful resolution.

Too far out and connections become vague.

Too far in and the larger pattern may disappear.

Zoom and COGS

Every COGS category can be zoomed.

Characters

humanity → musicians → rock musicians → The Beatles → Paul McCartney

Objects

transport → aircraft → passenger aircraft → Boeing 747 → one particular aircraft

Geography

Earth → Europe → Britain → England → London → Westminster → one building

Seconds

millennium → century → decade → year → month → day → hour → minute → second

This makes Zoom one of the most universal Linkology operations.